About Us

Our company purpose is: To learn and teach conscious communication.

We aim to do this through research, empathy, courageous self-inquiry, daily practice and loads of laughs.

We are determined to discover the universal principles that enable more open, honest, direct and clear communication – and then teach them in ways that are engaging, practical and enjoyable.

We shift our own bulls and help you to shift yours.

Our Story

(The short version, anyway)

The book Bullshift was written in 2008 and The Bullshift Company was established in 2015.

Andrew Horabin started his first business as a professional speaker and facilitator in 1993. He met the marvellous Malcolm Dix in a comedy room in 2000 and they gradually began to collaborate on the stand-up stage and between their two businesses. In 2015, the new company was formed to combine their talents and passions and so they could dedicate themselves to the cause of learning and teaching conscious communication.

In 2017, they were joined by professional speaker Amy Coombe who is now the third of what we hope will be many Bullshift Facilitators.

The rest of the Bullshift team are all dedicated professionals, each bringing their own skills, knowledge, experience and glorious muntedness. We collaborate for the higher purpose and endeavour to practice what we teach. Indeed, we say we are own first customer!

That’s the short version. The longer version is better in person – especially if you want to be part of it.

Conscious Communication

We combine the fields of consciousness (mindfulness, self-awareness, self-regulation) and communication (speaking, writing, observing and listening).

Multi-skilled and talented

Malcolm, Amy and Andrew have over 50 years experience writing, presenting, performing and facilitating. They deliver keynotes, present workshops, facilitate forums and make people laugh.

Learn Bullshift Online

After years of working live in the room with people, we’ve developed platforms and products to help people learn Bullshift solo and in teams on our App and through the Shift Shed.

The Bullshift Purpose & Values

Our purpose is:
To learn and teach conscious communication.
We work by six Company Values.

Use Bullshift every day and improve it by using it. Whenever you stumble, ask:

  • What just happened? (Suffer)
  • What can we learn from it? (Learn)
  • Could it be part of our Content or Method? (Bottle it)
  • How can we offer it to others? (Share it)

Design our content, method, culture, strategy and customer experience to prioritise the learner. Remember we only exist because we have clients who want their people to learn and use Bullshift – we are nothing without them – so work hard to help them.

Although we accept that we will all mistakes and have things to work on, we do not accept a half-arsed attitude or mediocre performance. Set high standards and take initiative. Excel in your roles and help us all to succeed.

Our clients have enough headaches already, we’re not going to be one of them! Be positive, proactive, friendly, flexible, responsive and clear. We have a max 48 hour response time on all emails and try to do it within 24. We want our clients to not just rave about the quality of our work but to also say, “And they were so easy to deal with”. This Value works within our team as well – we can’t have anyone being difficult, rigid, possessive or precious – we all try to be super easy to deal with.

We don’t want impressive output from burnt-out people. Triathletes are welcome but not the standard – just look after yourself. We want your best self at work to help us succeed and we also want you to be healthy for your friends and family when you’re not at work, so look after your mind, body, soul and relationships. 

Give the client those few extra books at no extra fee; set reasonable fees rather than trying to get the maximum or “not leave any money on the table”; provide good pay and conditions for our people; view each other with a generous spirit; when you have conflict with other team members, begin by assuming positive intent; give some of our time and money away to good causes; operate with an abundance mentality to generate and share more of the good stuff.

What an absolute cracker of an event! Thanks so much Andrew for your incredible performance. The research you went to in order to connect at the right level with our audience
was like no other headline act I have seen. You have an obvious and infectious passion for what you do and the audience revelled in it. I had dozens of people say you were the highlight of the day! Thank you for your generosity, advice and a brilliant performance.

Karen Spencer Australian Institute of Company Directors

“Andrew has a rare talent to share practical and relevant information in a way that is a lot of fun. Our team overwhelmingly enjoyed and found great value from the day we spent with Andrew. It was a great investment in team building and we all benefited from the practical tips on clear and simple communication. ”


Excellent – could not begin to suggest any improvement …Professional speaker of the highest order … Best presenter on this topic I have come across … This man is the consummate professional … Good psychologist, knows people very well … One of (if not) the best presentation I have ever been given.

Participant Australian Federal Police

Meet the Team

Andrew Horabin, Malcolm Dix and Amy Coombe together have 50+ years as professional speakers, comedians and facilitators. We have a team of people working behind the scenes and their  passions, knowledge, talents and skills contribute to a  sensational team, all dedicated to shifting the bull. 

Stay updated

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